VICE and Durex had the opportunity to radically change the way young people learn about sex by creating a new syllabus for the next generation of sex education, challenging the preconceived notions from the traditional curriculum.
Together, we redefined what sex education looks like for young people today. Rooted in personal interviews that sought to break stigmas and explore first times, safe sex, and pleasure through a personal lens, we created a suite of custom content developed for Gen Z, by Gen Z.
ROLE: Account manager, project manager
